多题目

    There are many reasons for the sorry state of commercial aviation in America. But I come to you  as  a  technology  columnist  to  tell  you  that  technology,  too,  has  failed  you.  People  in  Silicon Valley pride themselves on their capacity to upend entrenched industries. Uber defeated taxi cartels. Airbnb made getting a room cheaper and more accessible. Streaming services are undoing the cable business. Yet  the  airline  industry  has  not  just  stubbornly  resisted  innovation  to  improve  customer service—in many ways, technology has only fueled the industry’s race to the bottom.

    “The airline industry has been on a steady downward trajectory when it comes to customer service for nearly 40 years.” said Henry H. Harteveldt. He noted that American carriers were improving on some metrics—on-time service is up, baggage loss is down and prices keep getting better. And what keeps deteriorating are comfort and quality of service for low-end passengers, he added.

    Airlines keep tacking on separate fees for amenities we used to consider part of the flight. And customers keep going along with it. “Consumers have shown that they’re willing to put up with an awful lot, including lack of amenities, mediocre or worse customer service and more to save money,” Harteveldt said. “And the airline industry has evolved to meet that desire for cheap fares.” Part of the problem  is  how  we  buy  tickets  today.  The  whole  system  is  mercilessly  transactional.  Customer service—that is, how the airline treats you—isn’t often part of the transaction. As a result, airlines have little incentive to reform themselves.

    Can technology improve how airlines work? Some people have ideas for how that may ha

第1题 单选

The elite from Silicon Valley may feel so proud of the following things EXCEPT that ________.

A.

Airbnb makes people get a room more cheaper

B.

Uber APP has won in the war with Taxi

C.

the quality of service in aircraft industry raises to a higher level 

D.

accessing to information becomes more quickly

第2题 单选

According to Henry H. Harteveldt, what has been improved in American airline industry is________.

A.

ticket price

B.

customer service 

C.

comfort level

D.

security check

第3题 单选

Which is NOT the reason why the aircraft industries do not have the motivation to reform themselves?

A.

The airline industries have offered cheap fares to customers. 

B.

The airline industries have made baggage loss down.

C.

The customers are willing to tolerate low quality of service.

D.

The service is not regarded as the part of the mercilessly transactional system.

第4题 单选

The sentence “That is small potatoes, though.” (Para. 4) most probably means customer review________.

A.

doesn’t make sense in improving service 

B.

is not welcomed in improving service

C.

is a obvious and sensible way of improving airline works 

D.

has slight influence on improving service

第5题 单选

According to the last paragraph, some consumers think that the way to thoroughly improve the quality of service is ________. 

A.

customer reviews

B.

viral push of networks 

C.

membership fee

D.

phone camera

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